Big news today for the Grammy winning hip-hop artist Lecrae. He just scored his first deal with a major label. The rapper signed with Columbia Recorsds in a deal that was announced today.
This move should give Lecrae a wider playing word to spread his message through music. He has labeled himself as a Christian who raps and Columbia Records must agree as they have given him a pivotal platform and support to reach a wide audience.
Lecrae’s 2014 album, Anomaly, debuted at #1 on the Billboard Top 200, Rap, Digital, Christian, Gospel, and Independent charts. His seven studio albums and mixtapes have sold more than 1.5 million copies. He has been nominated for five Grammy Awards, including a win in 2013 for Best Gospel Album and Best Contemporary Christian Music Performance/Song in 2015, as well as won seven Dove Awards, secured one Billboard Music Award nomination, won two Soul Train Music Awards and a BET Hip Hop Awards nomination.
The deal with Columbia is in conjunction with his own label, Reach Records, on which he’s released seven studio albums. Lecrae recently released his memoir, “Unashamed.”